About AABS Case Studies
Over 500 African case studies are listed in the AABS case study database. The database shows the details of the case study and the abstract.
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FirstRand: Finding its path into the Indian Market
In February 2008, eight months after FirstRand Limited sent Stephan Claassen to India to gather insights for a market-entry strategy into that country – the initial preference being to set up as a retail bank – Claassen presented a strategy to the
FNB METRO: WAKING UP TO CHANGE
It was June 2003 and just over a year-and-a-half since First National Bank (FNB) Metro (a division of FNB Retail) had completed the first stage of Vuka, an organisational transformation initiative aimed at changing FNB Metro's culture into one based o
FORGING A TEAM CULTURE AT MARATHON BANK
Marathon Bank faces the challenge of moving from a civil service to a dynamic private sector culture. The case describes the leader's effort to implant teamwork in the bank. The objectives of the case are (1) to make participants realise the need to g
From Lonrho to Lonmin (B): Restructuring a Conglomerate
In this supplement to Lonrho PLC (A): An African Conglomerate, product 9B05M067, Sir John Craven discusses his decision to accept the chairman position. It also looks at the general direction taken by Sir John, and how Lonrho had faired as it took thi
General De La Rey and the Blue Bulls
The Blue Bulls rugby team enjoyed a fanatical fan base and had been performing well in local and international competitions recently. As a leading South African rugby franchise, the Blue Bulls faced a social and political environment that emphasised r
Gilead Sciences: the Gilead access program for HIV drugs
Describes the initial considerations of Gilead Sciences as it designed a strategy for delivering its AIDS drug Viread to developing nations in Africa. In October 2001, Gilead Sciences received approval from the US Food and Drug Administration for the
Glen Steyn: promoting non-violence and empowering youth
Glen Steyn is a social entrepreneur who has established an organisation to promote non-violence and empowerment for youth in impoverished communities. The case deals with issues of social entrepreneurship, social change, leadership, community developm
Goedehoop: When Social Issues Become Strategic
This case chronicles a change process to counteract the epidemic of HIV/AIDS on a coalmine in South Africa that impacts the sustainability of the organization. The case describes the business case for dealing with the problem and the sequence of event
Grant Thornton Kessel Feinstein Pretoria: a winning culture
Johan Blignaut, the Managing Partner of Grant Thornton Kessel Feinstein Pretoria (GTKF), (a mid-size auditing firm with seven partners), had worked hard to turn the partnership around and create a culture that was conducive to success. His efforts app
GUTAID - SOUTH AFRICA PART I
Gutaid is a product which, after successful life cycles in both the U.S. and the U.K., is launched in South Africa. Despite data suggesting the contrary, executives proceed with the launch only to have the product fail later.
Habitat for Humanity International in South Africa
In March 2006, Larry English, Director of Program Design and Innovation for Habitat for Humanity International Africa and the Middle East, was reflecting on a large development project in Durbin that had stalled. Notwithstanding global attention led b
Haggai Community Bank
Haggai Community Bank Limited is a fully licensed faith-based organisation operating in Nigeria. The future appears very bright for the bank: its diversification plans and an opportunity to participate in the government's newly-developed micro-finance
Hansa Pilsener: from niche to mainstream brand
South African Breweries (SAB) launched its first light beer in South Africa, Hansa Pilsener, at the end of 1975. While sales of Hansa were initially brisk, the brand's subsequent performance was disappointing, and despite repeated changes of emphasis