Log In

 

AABS Events

Special
Projects

Follow Us

 

 

 

Case Study: SWOT Approach for Flying High: A Case of Air Namibia

Title
SWOT Approach for Flying High: A Case of Air Namibia 

Author
Neeta Baporikar 

Pages
19 

Product Type
Case 

Reference #
Case 6/NB/HPGSB/2015/09/24 

Teaching Note
 

Institute

Setting
Air Namibia is adopting new policies for increasing efficiency and profitability since 2012. This case study shows how adopting an all-inclusive SWOT approach would enable it to fly higher and attain well its organisational goals and objectives.  

Year
2015 

Keywords
Airlines, Approach, Efficiency, Goals, Namibia, Organization, SWOT



Summary/
Abstract
When you run an organisation, one is likely to have many issues which need attention and prioritisation. More so, it is true when it a complex organization like that of airlines. Airlines, not only has diverse mix of people who bring a range of skills, attributes and personalities to the workplace, employed in the home base but also in many diverse locations, all around the world. An airline’s whose work is predominantly ‘in the air’ would have activities ranging from flying, maintenance, cargo handling, ticketing to all other functional areas like fiancé, marketing, human resources, etc. This case study shows how Air Namibia is organising itself to make the most effective use of its resources and how in particular adopting strengths, weakness, opportunities, threats (SWOT) approach would enable it to fly higher and achieve its organisational goals and objectives.

 


 

 

AABS Insight Newsletter

AABS Insight is the Association's quarterly newsletter.

Sign Up Here

 

Emerald AABS Case Study Competition 

The Emerald AABS 2017-2018 Case Study Competition will be launched in August 2017. 

AABS Case Studies

Over 300 African case studies are listed in the AABS case study database.

Submit a Case Study Here

View a Case Study Here