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AABS Case Studies

About AABS Case Studies

Over 500 African case studies are listed in the AABS case study database. The database shows the details of the case study and the abstract.  

How to order a Case Study

To order the case study you will need to contact the institution or case clearing house listed alongside the case study.

Fees will vary depending on the case, where it originated, what it is to be used for, the number of students using it and whether you are a member of that institution.

Each institution will be able to provide a guideline as to the costs involved.

Searching for a Case Study

All fields in the case studies are searchable. In order to seach the case studies you will need to type your keywords below. Click here for help with searching

Discovery Ltd: Entrepreneurship in its DNA

On 1 September 2009, as financial services firm, Discovery Ltd was about to release its annual results for 2008/2009, its chief executive officer (CEO) and founder Adrian Gore, took some time to consider the company’s trajectory since its inception

DiscoveryWorld: web strategy reality check

t was December 2000 and John Robertson, the Chief Information Officer (CIO) of Discovery, a healthcare finance and life insurance company, had to decide what to do with DiscoveryWorld, the group's e-commerce problem child. The project had been conceiv

Divesting the Zambian Mining Industry

The Zambian government embarked on a divesture of its mining industry in 1992. However, by July of 2004, 67 per cent of the mining assets were still in government hands and the government is still looking for equity partners. This case can be used as


The case tells the story of a small entrepreneur who wants to acquire new machinery, for which he needs a banking facility. He approaches a bank and starts to discover how difficult it is to obtain money unless you have certain systems in place. It ca

"Doer's profile" Nelson Mandela (1918-)

Profile of Nelson Mandela designed to facilitate a discussion of the nature of enduring success. Includes both biographical data and excerpts from autobiographical records

Dolly Mokgatle: catching the next traing

It was nearing the end of March 2005. Dolly Mokgatle had surprised the nation by resigning as chief executive of South Africa?s rail utility, Spoornet, at the beginning of the year, only eighteen months into her five-year contract. The press had specu

Dr Iqbal Surve at Sekunjalo Investment Group

Dr Iqbal Surve, a self-described 'medical doctor, philanthropist, and social entrepreneur', was born in 1963 and grew up in poverty, like virtually all non-white South Africans during apartheid. During the 1970s and 1980s, he served in leadership posi


Against an unstable and harsh economic environment, Dunlop Nigeria had recorded an average real growth of 20% in sales and 11% in asset size. In March 1991 the company had invested in the purchase of 60% of the shares of PAMOL, thus integrating backwa

Drug testing in Nigeria

In 1996, a meningitis epidemic swept across Nigeria. Thousands of children were struck and, lacking appropriate medicine, were liable to die from the disease. Doctors at Pfizer had an antibiotic that could probably save most of these children's lives.


In 1999, Dunlop’s management decided to defend their volume by lowering their price. To effectively accomplish their strategy, Dunlop adopted a series of initiatives that were to boost sales and reduce operational costs. By following this strategy,

Ebio - What Value are Social Partnerships in South Africa?

The case deals with the evolution of a socially based business that provides education and work-preparedness to underprivileged people in South Africa. The case takes place in South African townships and involves the formation of a firm that provides

Edward Okoli

After graduation and his national service year, Edward Okoli accepted a job offer from Globe Pharmaceuticals. The offer met all his criteria. He performed well and was promoted to higher levels of responsibility. Foreign competition threatened the sur

Ellerines and African Bank: A Toxic Acquisition Recipe - Part B

In August 2014, seven years after Ellerine Holdings Limited (EHL) had been purchased by African Bank Investments Limited (ABIL), the board of EHL announced that EHL and Ellerine Furnishers (Pty) Ltd (EF) had applied for voluntary business rescue. The

Ellerines and African Bank: Suitable Suitors? Part A

At the end of the third quarter of 2007, Leon Kirkinis, chief executive officer (CEO) of African Bank Investments Limited (ABIL), unexpectedly arrived at the head office of Ellerine Holdings Limited (EHL), a South African furniture retail group, with


This case describes the circumstances that led to the adoption of briefing sessions for employees at all levels in a manufacturing concern, and how these briefing sessions are conducted. The main objective from the point of view of the HR Director is

eNaTIS: What Went Wrong?

On 31 May 2007, Werner Koekemoer, project manager for the eNaTIS (a new national traffic information system) in the Department of Transport (DoT), and Johan Vorster, project director of Tasima (the consortium that had developed the system), met to ref

Enos Banda: from political to exonomic activism

Enos Banda, the Chief Executive Officer of Eskom Enterprises, a subsidiary of state-owned electricity utility Eskom Holdings, considered the offer he had just received from financial services firm, First Africa, asking him whether he would consider be

Entrepreneurship Development in Namibia

Entrepreneurship has assumed tremendous importance for accelerating economic growth both in developed and developing countries (Baporikar, 2007, 2009). It promotes capital formation and creates wealth in country. Hence, entrepreneurship development is

Equity Bank: Accelerating Business Growth with IT (A,B,C)

In 2006, Equity Bank undertook the second phase of the implementation of the core banking system that included set-up and integration of the Finacle Treasury module, the ATM switch and other related auxiliary systems. During the year, they also opened

ERP at 1st (A): making the choice

This is the first of a three-case series (903-004-1 to 903-006-1). In July 2000, the enterprise resource planning (ERP) steering committee of the specialised engineering and information technology group, IST, had a choice between two value-added resel

eThekwini MetroConnect: Broadband for the Community

In the early 2000s, the eThekwini Municipality (the City) embarked on a strategy to turn Durban into a ‘Smart City’. As availability and quality of ICT infrastructure was the prerequisite for achieving this goal, the City started laying a next-gen

Exporting to Ghana

A loan assessment officer at Export Development Canada is evaluating a proposed deal involving the export of refurbished machines used in the forestry industry. He must decide whether Export Development Corporation should extend loans to a foreign fir

Fairway Hotel: Customer lifetime value through a loyalty programme?

In July 2015, Stefanie Pietzsch, guest relations and marketing manager of The Fairway Hotel, Spa & Golf Resort, a Johannesburg-based luxury city resort owned by property developer Guvon Investments, considered introducing a loyalty programme to reward

First Atlantic Bank: the Big E in banking

First Atlantic Bank (FAB) is a Nigerian commercial bank that successfully branded itself 'the big e'. From the onset, FAB incorporated the use of information technology (IT) as an integral part of their business strategy, investing in IT systems that



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The Emerald AABS 2017-2018 Case Study Competition is open! Entries close on 28 February 2018. 

AABS Case Studies

Over 300 African case studies are listed in the AABS case study database.

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