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AABS Member School Resources

Marketing and Customer Service Videos for Corporate Africa by Prof Robert Ebo Hinson

 
Dr. Robert Ebo Hinson, a Professor in the Department of Marketing and Entrepreneurship at the University of Ghana Business School; and Research Associate at the University of the Free State Business in Bloemfontein, South Africa; has recently published nineteen (19) short videos on Marketing and Management topics like public sector service delivery, selling, branding and customer experience Management. 
 

The AACSB Dean's Conference Presentation by Seghir and Kleyn

Resource constrained innovation in emerging economies

 
Dr Karim Seghir, PhD: Dean, School of Business, The American University in Cairo, Egypt
 
Prof Nicola Kleyn, DBA: Dean, Gordon Institute of Business Science, University of Pretoria, South Africa
 

University of Witwatersrand Business School

WBS Case Writing Centre

The Wits Business School Case Centre writes South African cases that bring the challenges faced by South African businesses into the classroom. It is the largest producer of case studies in Africa and cases cover all aspects of the MBA and executive education curricula including strategy, organisational design and development, human resources and internationalisation. Academic and educational institutions may order WBS cases directly.

Claire Beswick (Head)
Tel: 27 11 717 3570
Email: claire.beswick@wits.ac.za

 

 

 

AABS Insight Newsletter

AABS Insight is the Association's quarterly newsletter.

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Emerald AABS Case Study Competition 

Watch the webinar launch of the 2018-19 Emerald AABS Case Study Competition. Click here for details on how to enter the competition. 

AABS Case Studies

Over 500 African case study abstracts are listed in the AABS case study database.

Submit a Case Study Here

View a Case Study Here